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SK Planet

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Business Solution

We innovate the operations and services of enterprises and public institutions through technology.
With AI- and IoT-based capabilities, we address diverse needs such as authentication, operational efficiency, and service quality.

Mobile Value-
added Service

Mobile value-added services bring greater convenience

SK Planet is responsible for operating a wide range of services so that SK Telecom customers can use mobile communications more conveniently. Our portfolio includes more than 80 mobile value-added services and around 20 messaging add-on services, delivering a smarter mobile experience.

T Coloring

A smarter way to enjoy ringback tone service

T Coloring is a ringback tone service that allows mobile subscribers to express their individuality with high-quality audio that matches their tastes. Trend-sensitive music content is available through One Store and Google Play, while iOS users can conveniently access the mobile web service at www.tcoloring.com.

V Coloring

A video ringback service that satisfies both sight and sound

V Coloring is a video-based ringback service that shows a user-selected clip on the caller’s screen while a call is being connected, making it well suited to the 5G era. It launched on SK Telecom in September 2020 and later expanded to KT in January 2021 and U+ in May 2021.

In December 2021, SK Planet also launched V BizRing, a dedicated business version for companies and SOHO customers that want to promote their services. SK Planet built and developed SK Telecom’s V Coloring service and continues to improve and operate it steadily to deliver the best customer value.

Bizchat

A new communication channel between businesses and customers

Bizchat is a co-marketing messaging service that allows corporate clients to run campaigns targeting customers who have consented to receive SK Telecom advertisements. It supports sophisticated targeting and detailed analysis, and boosts response rates by rewarding message responders with OK CASHBAG and 11pay points.

SK Planet is responsible for planning, system development, operation, and sales across SK Telecom’s Bizchat service.

V BizRing

A single call can make a company memorable

V BizRing automatically displays a company promotional video on the recipient’s phone screen when a customer makes a call. During the short but highly focused wait before connection, it leaves a memorable brand impression without feeling intrusive.

Its video-based, naturally integrated promotion can strengthen service awareness and increase trust in the brand.

V BizProfile

A smart first impression that shows who is calling and why

V BizProfile is a service that displays the caller’s name, affiliation, and purpose of the call as a profile video on the recipient’s screen. Recipients can understand the intent of the call in advance, reducing unnecessary rejections and improving connection rates.

It helps improve response and work efficiency, making it particularly suitable for businesses that handle frequent calls for A/S appointments, care services, and customer visits.